Imagine a short, soft tune which, when a button is pressed by a new-born's parents, plays over the hospital's public address system announcing each birth. The sweet tune boosts the morale of patients, staff, and visitors as they share the good news happening in the hospital. That is First Tune.

Much like a doorbell, the touch of a button in the Labor and Delivery unit triggers the special announcement. First Tune, working with your hospital's engineering staff, installs the system in less than one hour.

Maxwell's Lullabies, an eight-song collection of original music, is given to each maternal patient. Additional cassettes and CDs may be sold in the hospital gift shop.

Lullaby tapes/CDs are customized with your hospital's logo. The inside of the jacket card provides a place to record the delivering doctor's name as well as the baby's name, weight, length, time of birth and more.

Mark Maxwell, a classical guitarist from Athens, GA, composed and recorded the eight original lullabies just prior to the birth of his first child. The album soon developed a life of its own as it grew to First Tune, and is now featured in more than 60 hospitals nationwide. For more information on how you can incorporate First Tune into your hospital contact Mark Maxwell today:

Play Lullaby Movie

Windows Media or Quicktime

Mark Maxwell
148 Best Drive
Athens, GA 30606 Phone: (706) 353-1308
Fax: (706) 354-8273 Email: maxwell@firsttune.com

"Our families love it, the staff love it, and visitors love it. If I'm out in the hospital and the lullaby plays, people pause for a moment to listen. If they didn't know what it is, there always seems to be someone in the hall that tells them a baby has just been born. Everyone smiles and says, 'How wonderful.'"



"First Tune allows the great news of a birth to travel immediately throughout the hospital; reminding us that, in the midst of sickness and tragedy, new life has arrived. What a boost!"



"St. Mary's has actively shared the joy of life since 1992 with patients, families and employees through the playing of this lullaby. It continues to bring smiles of joy each time it is played."



"I'm a believer! Everything you said about First Tune was on the mark. Few things have ever generated so much positive PR and community goodwill for us. It has been great for employee morale, too."



"The lullaby program has provided our new families, employees, physicians, volunteers, patients, and guests countless opportunities to share in the joy and miracle of childbirth. We are expecting to hear more than 3,000 lullabies at Brandon Regional Medical Center this year, and each will generate countless smiles to those in need of some hope and cheer."